.png)
THE REVIEWER
Physical aspects:
She’s a small girl that takes a lot of space. She is very pretty but the look in her eyes says “Stay away for your own good.”
Psychological aspects:
Never satisfied is what defines her best. Maybe because she had the best man possible and she let him go. Now, nothing seems to really fill her life, except her work. She loves what she does and she is extremely professional about it, which is sometimes a bit too much, even for her colleagues (including her boss).
Her history:
From a very young age, Erika had to prove herself. First to her family, then to her classmates, and so on. She “felt like she had to,” would be more to the point. There is a certain sense of insecurity that is built inside her and it marks the rhythm of her relationships (friends and lovers), which are few and becoming even harder to create, as she grows older. She is lonely, but it almost feels to her that it is what she is meant to be. At 33, she is well positioned inside the industry after six years of her column “Here’s my Thought.”
Erika
Age: 36
Work:
Reviewer in a design magazine
Presented by:
.png)
VIDEO
PODCAST
BOOKS
EVENTS
THE STORYLINE
Erika is the know it all in the world of housing, as people read her column “Here’s my Thought” inside the “Home”magazine
​
It talks about everything that has to do with lodging, including: Houses, apartments, gardens, design, architecture, accessories, etc…
​
She gives her opinion on new products and the latest developments in the industry, specializing in luxury, but not exclusively. To that extent, she goes to visit showrooms, attends exhibits, meets with professional of the industry, encounters manufacturers, etc.
​
She may be a small girl, but she is a tough one, who likes things to be perfect. Everyone in the industry knows her and how important her opinion is…
Media
STORY
TELLING
SIDEKICK
Physical aspects:
Antoinette is a beautiful, healthy 60 years old woman. She exhudes a balanced mind and it transfers into her body. Her smile is never exagerated, but can usually be found on her face, at most time.
Psychological aspects:
Antoinette is the opposite of what you'd expect the editor of a magazine to be. Instead of being hard on her people, she listens to them. That's her secret and it worked, since the magazine she works for is still number one, and going string at at a time where other dies. She'll be the nursing hand of a too-often stressed-out Erika.
Her history:
Antoinette was lucky enough to have a great mentor, when she started writing: Her Editor. However, he died young, leaving a huge empty space inside the magazine. Antoinette is the one that said to the management team that she could do the job. Since they needed someone fast, they accepted to her dismay. They thought she would last until they found a replacement, but to their surprise, they were happy with her, as she showed great results. And so, she has been an editor form more than 30 years.
